Harry’s at Hofheimer Launches Sunday Pajama Brunch to Support Two Richmond Nonprofits
FOR IMMEDIATE RELEASE
Get Cozy. Give Back. Brunch at Harry’s. — A Four-Month Sunday Brunch Series Benefiting Jammie Drive and PATCH Virginia
RICHMOND, VA — October 19, 2026 — Harry’s at Hofheimer is bringing a little extra comfort, fun, and community spirit to Sunday brunch with the return of its seasonal Sunday Pajama Brunch, beginning November 1, 2026, and continuing every Sunday through February 2027.
Guests are invited to trade their Sunday best for their favorite pajamas and enjoy brunch while supporting two Richmond-area nonprofit organizations: Jammie Drive and PATCH Virginia.
With the theme “Get Cozy. Give Back. Brunch at Harry’s,” the four-month initiative combines Harry’s signature brunch experience with an opportunity for guests to make a meaningful difference in their community.
Two Local Causes. One Cozy Sunday Tradition.
Throughout the series, Harry’s will encourage guests to support one or both nonprofit partners through donations of essential items or monetary contributions.
Jammie Drive — Guests are encouraged to bring new children's pajamas with tags or make a monetary donation to help provide comfort to children and families receiving care at Children's Hospital of Richmond at VCU. Pajamas in sizes newborn through teen are welcome.
PATCH Virginia — Guests can contribute new, unwrapped toys or make a monetary donation to support the organization's efforts to provide resources, assistance, and care to members of the Richmond community.
The initiative builds on Harry’s previous pajama brunch fundraising efforts, expanding the program this year to benefit two community organizations.
Bringing the Community Together, One Sunday at a Time
"At Harry’s, we believe celebrations are about more than special occasions. They're about bringing people together and creating meaningful experiences," said Natalie McNamara, CEO and Managing Partner of Harry’s at Hofheimer. "Our Sunday Pajama Brunch is an opportunity to have a little fun, enjoy a great meal, and support organizations that are doing important work right here in Richmond. We hope our guests will embrace the spirit of giving and help us make a difference throughout the season."
Guests are encouraged to attend in their favorite pajamas, whether gathering with family, catching up with friends, or simply enjoying a relaxing Sunday brunch.
Participation in the charitable initiative is encouraged but not required to enjoy brunch.
Event Details
Harry’s Sunday Pajama Brunch
Get Cozy. Give Back. Brunch at Harry’s.
Dates: Every Sunday, November 1, 2026 – February 28, 2027
Time: 11:00 AM – 3:00 PM
Location: Harry’s at Hofheimer, Richmond, Virginia
Benefiting: Jammie Drive and PATCH Virginia
Guests are encouraged to bring new children's pajamas, new unwrapped toys, or make a monetary donation to one or both nonprofit partners.
For more information about Harry’s at Hofheimer, visit www.harrysrva.com.
About Harry’s at Hofheimer
Located in Richmond's vibrant Scott's Addition neighborhood, Harry’s at Hofheimer is a restaurant and celebration destination housed within the historic Hofheimer Building, originally built in 1928. Spanning three floors, the property features Harry’s Restaurant, the Library, the Loft, and the Rooftop, offering distinctive spaces for dining, entertainment, private events, and celebrations of all kinds. From intimate gatherings to large-scale celebrations for up to 250 guests, Harry’s brings people together through memorable food, hospitality, and experiences.
About Jammie Drive
Jammie Drive is a Richmond-based charitable initiative dedicated to providing new pajamas to children and families receiving care at Children's Hospital of Richmond at VCU, bringing comfort and a sense of normalcy during challenging times.
About PATCH Virginia
PATCH Virginia is a community-focused nonprofit organization supporting individuals and families in the Richmond region through charitable assistance, resources, and community-driven initiatives.
Media Contact
Natalie McNamara
CEO and Managing Partner
Harry’s at Hofheimer
www.harrysrva.com
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